Six trends in the development of the international tire industry in the future

Six trends in the development of the international tire industry in the future

From September 8 to September 9, 2015, the tire labeling system research and tire R&D testing technology seminar was held in Yancheng, Jiangsu. The work report of the “Tire Labeling System Research” of the China Rubber Industry Association summarized the development trend of the international tire industry.

Tire development technology trends
Tire development technology trends

According to the media, at present, the global tire companies are distributed in 46 countries and regions in the world. The world tire industry has now formed a highly-intensive industrial cluster dominated by large multinational corporations. Grouping, diversification and differentiation have become a major feature of the development of the tire industry in the world. China, the United States and Japan accounted for nearly one-third, 12% and 7% of the world's tire production countries, while other South Korea, Germany, and France each accounted for 2%-5%.

The task force believes that the development of the international tire industry is showing six major trends.

Trend 1, tire production from the West to the East, the increasingly fierce market competition. The developing economies are developing rapidly, showing a trend from the west to the east and from the United States and Europe to Asia.

In trend two, the growth pattern of tire production has moved from quantity expansion to quality and variety improvement. The annual growth rate of production in the next five years can generally be kept within the range of 4.5% to 5%, mainly due to the reduction of costs by seeking existing tires and the pursuit of the development of new tires with high performance, ultra-high performance and versatility to improve business efficiency. Innovation has become an inexhaustible motive force of the enterprise, innovating in development and developing in innovation. The structure of the world tire industry will also undergo a series of changes. The turbulence, differentiation, mergers and acquisitions, and restructuring will continue to grow and become more intense.

Trend III, Big Three's hegemony and the top 10 tire groups dominate the situation will emerge a new situation. The proportion of the former in the world market may shrink below 40%, while the top ten groups will expand to more than 30%. China Zhongce Rubber Group has entered the top ten in the world.

Trend 4, the tire economic integration, the wave of internationalization continues to soar. The world’s top five tire companies have factories all over the world. The proportion of overseas base production has accounted for 60% to 80% of the headquarters. The other top ten companies have also set up overseas operations and global development as a way to enter the world and become stronger. Important strategic means, and constantly increase the strength to strengthen. The establishment of multinational enterprise groups, seizing domestic and international markets, and having a number of overseas production bases will be recognized as the strength to grow, enhance international competitiveness, and make the company an important symbol of a strong development position.

Trend 5: The business model of Tire Enterprise Group will be diversified in many forms. In addition to the traditional integrated corporate management model of human resources, production, supply and sales, factories, and technology centers, it is mainly extended to the upstream and downstream industries. The first is to develop the internal supply system for raw materials, operate factories such as natural rubber, synthetic rubber, carbon black, and chemical fiber and steel cords, or adopt joint direct supply with raw material companies to ensure that raw materials are delivered on time and reduce procurement costs. , to ensure the normal operation of production. The second is to implement a tire product deepening service system, set up a tire shop for external retail tires, recycling old tires, testing in-use tires; establish a tire-changing factory, implement a one-stop recycling system that uses tires from new to old, then to refurbishment, and finally to scrap.

Trend 6, the tire industry is green. The use of green materials, the use of cleaner production processes, production of green tires, factories to achieve pollution-free, zero emissions, tire products to achieve safety, energy saving, environmental protection. In the future, high-performance and ultra-high-performance tires, such as safety-insurable tires, low-roll-resistance energy-saving tires that save automotive fuel consumption, noise-free and environmentally friendly tires, will gradually replace existing products and become mainstream. The proportion of smart and functional tires will also gradually increase.

The research group stated in the report that the road for the development of the tire industry is to diversify and diversify to achieve large-scale, professionalization; to promote the production of low-cost, multi-variety, high-efficiency processing, energy-saving, lighter products ,miniaturization. The entire tire industry needs to achieve greenization and recycling economy, and internationalization is the general trend of the world's tire industry in the future.

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