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Following the strong response from the “Hongyan•Chunlei Action†product promotion meeting of SAIC Iveco Hongyan Company in most parts of Sichuan, the Chengdu Sales Service Center recently held a large-scale “Red Rock • Spring Thunder Action†Chengdu training in Shuangliu. At the closing meeting, more than 100 dealers and refitting plant representatives from Sichuan attended the exchange.
At the meeting, the marketing director of Hongyan Sales Division first introduced the 2011 marketing requirements and plans. Afterwards, the general manager of Hongyan Chengdu Sales Service Center summarized the promotion meeting of Hongyan•Chunlei Action Products held in Sichuan and thanked the participating dealers and remodeling plants for their support for this product promotion conference, making Hongyan• The Spring Thunder Action has promoted the sales performance of Sichuan products. In the end, the "Golden Lion Star" medals and prizes were awarded to the sales champion of Hongyan Jieshi in the first quarter of 2011. 
In addition, relevant personnel from the Chengdu Regional Refitting Plant also gave explanations on their respective products. The resource management personnel of Chengdu Sales and Service Center made a summary and requirements for the recent resources. Sales Department staff of the after-sales service department vividly explained the common problems and precautions of the regional main sales model, which caused great repercussions from the attendees, raised questions and answers, discussed each other, and had a lively and harmonious atmosphere.
The success of the Hongyan • Spring Thunder operation in the Chengdu area not only rooted in the good image of the Red Rock heavy truck in the eyes of users, but also consolidated the excellent performance and driving comfort of the Hongyan Jieshi C100. During the event, the relevant promotional policies given by Hongyan Company made the market sales reverberate greatly. The event set 20 cars a day, and the order of Hongyan Jieshi C100 has been greatly improved.
According to reports, in accordance with the overall plan and requirements of SAIC Iveco Hongyan's headquarters, Chengdu Sales and Service Center will further plough the regional market. It is expected that the follow-up marketing of Chuanchuan Exhibition will be launched in June 2011 to solidify the market base of Hongyan heavy truck market in Sichuan Province and to seize the share of its own weak models.
Hongyan Heavy Trucks Holds Spring Thunder Action Chengdu Training Seminar to Launch Chuanchuan Tour Promotion
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