2010: Top 10 most influential policies and regulations in China's auto industry

There are dreams and disillusionment. At the end of the disillusion, there are countless dreams. The auto market in 2010 is also expanding in the cycle of dreams, disillusions and dreams. When the dream has not yet shined into reality, manufacturers are trying to traverse the immediate dream to find the next fulcrum. Just like the “Pirates of the Dream” space that has been hot in the past year, every manufacturer wants to “stealing” the market's dream in exchange for success.

Having experienced the crazy auto market in 2009, we experienced the happiness of China becoming the world's largest auto market. In 2010, we let manufacturers savor the apprehension of sweetness. This year, the company's amplification capacity and the market's response did not close the beat, the market was bleak, and the pressure on the library was rising. However, the market trend is always catching up with the predictions of experts. Just less than four months after the market sings, the auto market has resumed its rising function as if it were a tonic. In September, production and sales have been equal to the total amount of the championship year. In 2010, there was no suspense when the king returned again.

In 2010, the preferential policies for the purchase of small-displacement purchase tax have gradually weakened, and “cars going to the countryside” and “replacement of old ones” have not become the focus. Instead, the focus will be on new energy subsidies introduced in June, four batches of 3,000 energy-saving subsidies, and taxation of vehicles and boats. The government is busy promoting energy-saving and emission reduction this year.

From Ningbo’s proposed “new car purchase” with parking spaces to Beijing, to control the number of people or to implement a lukewarm car purchase, we can see that the automobile industry has brought GDP, and it also made it difficult for the rulers to face difficulties during the year. Choose between "into" and "forbidden."

In Shenzhen, the auto market in 2010 was also not calm. Manufacturers' policy news from the macro market was intertwined with the reaction of local markets and collectively affected the changes in dealers' eco-environment. Macroscopic landing: The emergence of a series of events such as the Southern strategy, recall, inventory, acquisition, 1.5 million vehicles, SAR internal and external mergers, and price increase violations has become a hot topic in this year's auto market, and has also affected the trend of the auto market to a certain extent.

At the end of 2010, in the heavy snowfall in the north and the bad weather in the cold winter in the south, let us re-analyze the major events in the past year, let the dramatic 2010 auto market bring us more warmth, and let the manufacturers The dreams of sales that were stolen came more clearly.

Keywords:

New energy subsidies, energy subsidies, purchase tax halving, old-for-new trades, new regulations, strict drunk driving, quick relief, illegal text message reminders, insurance regulations, and public transport in the city in 2010 are many years of policy. As China's auto market is affected by the policy more obvious, the promulgation of various policies and regulations has become one of the important factors affecting the direction of the auto market. Relatively speaking, the country's macroeconomic policy focuses on the adjustment of the overall structure of the auto market, while local regulations and policies are based on the management of local conditions. The impact is more on the owner's car environment and car life. This combination of macro and local policies and regulations has affected consumer purchases, car use and other aspects.

National Policy Policies and Regulations: New Energy Subsidy Impact Index: ★★★

Policy Replay: The Notice on Launching Private Subsidy for Subsidies for New Energy Vehicles, which was issued on May 31, confirmed the start-up of pilot subsidy programs for private purchases of new energy vehicles in five cities including Shanghai, Changchun, Shenzhen, Hangzhou and Hefei. The central government provided a one-off subsidy for plug-in hybrid passenger cars and pure electric passenger cars that were privately purchased, registered, and used in pilot cities. Based on this, Shenzhen will add up to 30,000 yuan and 60,000 yuan in subsidies to the two local vehicles.

Impact Analysis: The highlight of this new policy is to increase the intensity of subsidies and the second is to clearly subsidize individuals. However, before the matching of commercial operations is completed, it is not obvious that the increase of subsidies will promote new energy vehicles, and the short boards must be filled as soon as possible.

Policies and Regulations: Half of the Purchase Tax Preference Influence Index: ★★★★★

Policy replay: According to the decision of the State Council executive meeting, the policy to reduce the purchase tax for vehicles with small displacement passenger vehicles of 1.6 liters or less was extended to the end of 2010, but at the same time, the tax reduction rate will be reduced. The meeting decided that from January 1, 2010 to December 30, 2010, the preferential tax rate for purchase tax on small-displacement cars will increase from the original 5% to 7.5%.

Impact analysis: The increase in the tax rate for vehicle purchase tax will affect the sales of small-displacement vehicles in the short term, but it will have little impact on the market consumption demand of small-displacement vehicles in the long run.

If it is cancelled as rumored, the impact on the small-displacement auto market will be relatively obvious. The termination of the policy will allow many consumer demand to be released ahead of schedule and a peak for car purchase will be ushered in at the end of the year.

Policies and Regulations: Energy Savings Subsidy Impact Index: ★★★★★

Policy Replay: On May 26, 2010, the Ministry of Finance, the National Development and Reform Commission, and the Ministry of Industry and Information Technology jointly issued a notice entitled “Implementation Rules for the Promotion of Energy-Saving Products Huimin Project” Energy-Efficient Vehicles (1.6L and Below Passenger Cars). In this "Detailed Rule," the central government will purchase petrol and diesel passenger cars (including hybrid and dual-fuel vehicles) with an engine displacement of 1.6 liters or less and a fuel consumption of about 20% less than the current standard. Consumers are given a one-off subsidy of RMB 3,000 per vehicle.

Impact Analysis: The national policy next year's task will be on energy conservation and emission reduction. Therefore, the incentive policies for the automotive industry will be more reflected in supporting technological upgrading and eliminating backward production capacity. Therefore, in terms of market performance, manufacturers will upgrade their products with technical standards, and products with poor technology will exit the market.

Policies and Regulations: Trade-in Impact Index: ★★★

Policy Replay: At the beginning of the year, the Ministry of Finance and the Ministry of Commerce jointly issued the “Notice on Allowing Vehicles to Replace the Trade-in Trade-off Subsidy and Vehicle Purchase Tax Reduction Policies”, and provided that, as of January 1, 2010, eligible owners would be allowed to enjoy the car at the same time. The trade-in subsidies and the purchase tax for passenger vehicles with 1.6 liters or less will be reduced by 7.5%. The subsidy standard for scrapping old cars in advance and redeploying new cars for the "yellow car" will be adjusted to 5000-18,000 yuan.

Impact Analysis: This is the second time that the country has made significant adjustments to the policy of “renewal of old cars”. The adjusted subsidy amount has more than tripled compared to the initial policy. However, the extended subsidy limit is still less attractive than the used car transaction price. In addition, bottlenecks such as relatively complicated procedures restrict the actual stimulation effect of “renewal of old”.

Local policies, policies and regulations: new rules impact index: ★ ★ ★ ★ ★

Policy Replay: The "Regulations on Penalties for Road Traffic Safety Offences in the Shenzhen Special Economic Zone" (hereinafter referred to as the "Regulations") that have attracted the attention of all sectors of society has been implemented since August 1, 2010. The greater change is that Shenzhen will strictly enforce traffic violations. The score system will significantly increase the illegal costs of traffic violations. Shenzhen, which implements the new regulations, will become one of the cities with the most stringent traffic management in the country, and it will also be one of the first cities to implement a series of humane management measures.

Impact Analysis: The initial introduction of the new rules and regulations triggered a lot of controversy, but from the implementation of the situation, the effect is still very obvious. After increasing the illegal costs, the traffic order has been significantly improved, and a good traffic environment is a side protection for the healthy development of the auto market.

Policies and regulations: violation of text message reminder index: ★ ★ ★ ★

Policy Playback: In the face of the current situation that the parking space in the city is far from meeting the needs of parking, the Shenzhen Traffic Police has formally implemented five convenience services and humane enforcing measures such as prompting SMS violations on April 1, 2010, which was proposed in accordance with the law. Except for expressways, rapid roads, urban arterial roads, and busy traffic sections of this Municipality, as well as illegally parked vehicles that seriously affect the passage of others and impede the safety of others, SMS prompts for violations shall be implemented, and illegal parking shall be promptly corrected and no punishment shall be imposed. The society publicized the specific location. Impact Analysis: Law enforcement methods that are illegally reminded are not common in China. This is also one of the manifestations of humanized law enforcement in the traffic control department. Although it is not perfect at present, it is gradually changing the habits of car owners in Shenzhen and the traffic control department. the opinion of.

Policies and Regulations: Drunk Driving Influence Index: ★★★★

Policy Playback: Due to the frequent occurrence of vicious traffic accidents caused by drunk driving last year, the Shenzhen traffic police department has launched draconian drunk driving activities across the city under the deployment of the Ministry of Public Security. According to statistics, as of now, the Shenzhen traffic police department has investigated and handled 2,798 drunk driving cases this year, and has administratively detained 1,029 drunk drivers. In addition, the Shenzhen New Regulations also impose severe penalties on drunk driving. The regulations state that for drunk driving, a fine of 3,000 yuan shall be imposed, and driving permits and detention shall be temporarily suspended for less than 15 days. Two drunk driving within one year will also be revoked driver's license.

Impact analysis: The impact of combating drunk driving on the life of vehicle owners is far greater than the positive impact on the auto market. Eliminating security risks and improving the safety and security of motorists is the fundamental purpose of law enforcement. “Driving without drinking alcohol and drinking without driving” has become a consensus of Shenzhen owners.

Policies and Regulations: Shenzhen Auto Insurance Reform Test Influence Index: ★★★★

Policy Playback: The CIRC issued the "Notice on Launching a Pilot Program for the Reform of Commercial Vehicle Insurance Pricing Mechanism in Shenzhen" at the end of June 2010, allowing the diversified development of the Shenzhen pilot auto insurance market. The China Insurance Regulatory Commission allows all property insurance companies in Shenzhen to use the current commercial vehicle insurance industry guidance terms and rates, and can also independently develop commercial vehicle insurance products based on different customer groups and different sales channels in Shenzhen, allowing different products to carry out appropriate fee rate fluctuations. However, it should be reported to the CIRC for approval.

Impact Analysis: Shenzhen piloted commercial auto insurance reforms to achieve more flexible fee rate fluctuations and design more personalized products that are conducive to promoting driver’s civilized and safe driving. A car owner who does not have an accident can enjoy a more favorable premium and a good boost to the driving habits of the owner.

Policies and Regulations: Quick and Fast Impact Index: ★★★

Policy replay: In order to solve the traffic congestion during peak travel, the Shenzhen Traffic Police Bureau jointly issued the Shenzhen Insurance Regulatory Bureau and the Shenzhen Insurance Association to the media. Since November 2010, the minor accidents have not been quickly evacuated from the scene to cause traffic congestion, and the driver will Facing 500 yuan penalty.

Impact Analysis: This regulation appeared in Shenzhen's new regulations, but this time the Shenzhen Traffic Control Department promoted it as a special measure, which also caused widespread concern among riders because slight scratches are the most common accidents encountered by the owner. One of them is also an important reason for causing peak congestion. Therefore, after half a month after the implementation of “quick repossessing, quick reversing and quick withdrawal”, the data showed that the city’s traffic congestion dropped by 30%, and the effect was very obvious. Traffic congestion has become a stubborn disease that requires many synergies to ease and clear, and improving the efficiency of accident management is also a good method.

Policies and Regulations: Public Transit Urban Impact Index: ★★★★

Policy Replay: On November 11th, 2010, the Ministry of Transport and the Shenzhen Municipal Government signed a cooperation framework agreement. The Ministry and the City jointly established the nation’s first “transit city” model city to accelerate the development of Shenzhen’s modern transportation industry and jointly promote Shenzhen's “transportation city” construction strives to build Shenzhen into a “bus city” with international standards by 2015, basically fulfilling passengers’ “5-minute transfer, 500-meter boarding” to play a demonstration role for the country’s transportation modernization.

Impact analysis: An important factor affecting the new car market is frequent congestion and deterioration of the car environment. After the completion of the public transportation system, the sales structure of the auto market may be structurally different. The sales of small-displacement vehicle models will be further suppressed, and the demand for additional purchases and vehicle transfers may increase further.